Kesoara Sultana, Author at Learn with Sathi

Facebook Eavesdropping: How to Grow Your Facebook Business Page Organically

Leave a Comment / Facebook Marketing / Kesoara Sultana

Episode: 0108/08/2025 Earlier, daily necessities were sold at specific places—neighborhood grocery stores, bazaars, and local markets. But now, thanks to the rise of digital marketing in Bangladesh, products are sold through Facebook shops, Instagram business pages, eCommerce websites, and other social media platforms. Today, digital platforms are not just about selling products, but also about […]

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🔹 Measure Digital Marketing Success with Conversion Tracking 🔹

Leave a Comment / Web Analytics / Kesoara Sultana

Managing your digital marketing campaigns without proper conversion tracking is like flying without a compass — you’re guessing your direction instead of navigating with data. Recently, I noticed something crucial while analyzing my campaigns’ event data (see the screenshot below 👇). We’re seeing Add to Cart, View Content, and Purchase events, both from browser and

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✅ Complete E-commerce Event Tracking

Leave a Comment / Web Analytics / Kesoara Sultana

Want to grow your e-commerce business with data-driven marketing? One of the most powerful ways to do that is by implementing smart event tracking using Google Analytics 4 (GA4) and Meta (Facebook) Pixel. In this guide, I’ll show you the essential events every e-commerce store should track, why they’re important, and how I implemented them for

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Web Analytics

Leave a Comment / Web Analytics / Kesoara Sultana

What is Web Analytics? Web analytics is the measurement, collection, analysis, and reporting of web data to understand and optimize web usage. Web analytics is not just a process for measuring web traffic but can be used as a tool for business and market research and assess and improve website effectiveness. Its ultimate goal is

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Social Media Strategy Tips

Leave a Comment / Social Media Strategy Tips / Kesoara Sultana

Social media content strategy is about planning, creating and implementing content on the platform of your choice. Content marketing works best when you have a solid social media strategy. A social media strategy will ensure that your social media efforts are more effective and support your overall business goals. Creating a strategy involves outlining your

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What Is Marketing and How Does It Work in 2025?

Leave a Comment / Facebook Marketing / Kesoara Sultana

Marketing is no longer just a department—it’s the heartbeat of any business. In today’s digital-first world, understanding how marketing works is essential for entrepreneurs and marketers who want to stand out and grow. “Marketing is a social and managerial process whereby individuals and groups obtain what they need and want through creating and exchanging products

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